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January 10, 2014
In Brand Activation, Content Marketing, News & Recognition

We’ve Expanded Our Queue Shopper 2.0 Content Studio

The launch of our expanded in-house content studio – the first of it’s kind in Chicago – marks an innovation in the creation and automation of content marketing. To bring...

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October 9, 2013
In Brand Activation, Content Marketing, Digital Trends

Why Shopper 2.0 Marketing?

The shift of power has transitioned from CPG and Retail to the Shopper. Shoppers are more unique, segmented, mobile and engaged in the purchase decision than ever before. Shopper marketing...

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August 18, 2011
In Brand Activation, Digital Trends

Latinos Fastest Growing Segment on Facebook

According to recent Census data, the purchasing power of Hispanics will surpass $1.4 trillion by 2013. Furthermore, according to Mintel, Hispanics spend a greater share of their total house income...

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February 28, 2011
In Brand Activation, Design Trends

The Brand Mascot

Brand Mascots can help to differentiate brands in mature markets, under intense competitive pressures, in categories where it is difficult to tell your product or service from another. It can...

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